Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using UPC Scanner Panel Data

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Implicit coalitions in a generalized prisoners's dilemma

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A note on the relationship between promotion sensitivity and consumer specific variables

Peter S. Fader

Customer-Base Audit

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Estimating models of promotion-induced non-compensatory choice behavior using UPC scanner panel data

Peter S. Fader

A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader

The Jack Vance Reader

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Customer Centricity Ebook Collection

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Capturing evolving visit behavior in clickstream data

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Introduction to Marketing

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A century of social work and social welfare at Penn

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