
Bare Bones Change Management
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Sinopse
What's the difference between creating shelfware and delivering solid business benefit? It's as basic as the difference between wishing and winning. What makes the difference is a discipline called "business change management." If you're in the change business, and who isn't these days, it's a discipline you'd better master. You have no shortage of books on the subject to choose from. But be careful. Most start by pointing you in exactly the wrong direction, claiming that resistance to change is somehow wired into most human beings. Admittedly, the evidence that this is the wrong direction is hidden from view. (Facebook, everything Apple produces that starts with "i," and the selling power of the phrase "New and Improved!" are pretty hard to spot, after all.) Bare Bones Change Management: What you shouldn't not do (BBCM from here on in) takes a radically different approach (read: realistic approach) to business change management. From the first page you get reality: when employees resist change, it isn't because they're stupid. It's because they're smart. BBCM isn't a book for philosophers. It isn't a book for academicians. It's written for you, the leader of change on the ground where the action is. It's your toolkit to anticipate, defuse, and otherwise deal with the inevitable sources of resistance to whatever change you're responsible for leading. It's lightweight, complete, and practical -- a methodology that will see you and your organization through whatever change you're planning or should be planning. BBCM gives you all seven of the critical tools you need when planning a business change. - Publisher.
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